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Music Blog- KCRW’s Music News Blog Has a New Home! December 17, 2009
- Garth Trinidad Hangs with Sade in NYC! December 17, 2009
Recently setup an email acquisition campaign where sign-ups are verified through a two step process and users are sent an iTunes code to download the new KCRW Mix. Acquired sign-ups are exported in CSV and imported into CRM software. The system is entirely integrated into Plone (email templates and all) and the confirmation/verification emails are sent locally through white listed servers. Referrers are user inputted but also tracked based on URL.
It’s a great mix, go here to sign up and stay on top of KCRW events. All emails have an opt-out if you would like to stop receiving updates.